Agenda At-a-Glance
Wednesday, September 24

Full Schedule Mon, Sep 22 Tue, Sep 23 Wed, Sep 24 Thu, Sep 25
Wednesday, 9/24/2008
Continental Breakfast 07:00 AM - 08:30 AM
COPs 07:15 AM - 08:15 AM
Title Speakers Audience Track
Master Data Management David Loshin, Knowledge Integrity
Introductory
Essential Foundations
Selling IQ and Obtaining Sustained Management Support Danette McGilvray, Granite Falls
Introductory
IQ Value, ROI and Management Support
IQ Certification Update Christian Walenta, IBM
Introductory
Essential Foundations
Welcome/Keynote 08:30 AM - 09:45 AM
Title Speakers Audience Track
The Tele-Tech Services Quality Story: A Journey in Discovery of the Good, the Bad, and the Big Q Stephanie Fetchen, KFR Services, Inc.
Kimberly Russo, KFR Services, Inc.
Introductory

Coffee Break 09:45 AM - 10:00 AM
10:00 Conference Sessions 10:00 AM - 11:00 AM
Title Speakers Audience Track
What Can I Do WITHOUT Management Support: Applying Guerrilla Governance to Data Quality Michael Meier, Olmsted Medical Center
Intermediate
IQ Value, ROI and Management Support
Data Quality’s Role in Enterprise Information Management Bonnie K. O'Neil, Westridge Consulting
Introductory
Methodologies, Frameworks and Standards
Applying Six Sigma to Master Data Management (MDM) Joe Danielewicz, Joe Danielewicz Consulting, LLC
Intermediate
Data Architecture
Data Quality: A Perspective from Data Examiners of a Financial Regulator Elliott Blake, Federal Housing Finance Agency (FHFA)
Intermediate
Governance, Stewardship and Accountabilities for IQ
Room Change 11:00 AM - 11:10 AM
11:10 Conference Sessions 11:10 AM - 12:10 PM
Title Speakers Audience Track
Galaxy: A Case Study in Data Warehousing Data Quality Laura J. Sebastian-Coleman, OPTUM Insight / UnitedHealth Group
Intermediate

Driving Growth through Customer-Centric Data Quality Sharon K. Murphy, Morningstar
Intermediate
Data Architecture
Accepting Complexity, Embracing Ethics and Building Standards, Three Prerequisites to Information Quality Philippe Paul Theys, Philippe Theys
Introductory
Leading the IQ Function
Taking Data Quality to the Next Level: The Fundamentals of Data Governance Scott Gidley, DataFlux Corporation
Intermediate
Governance, Stewardship and Accountabilities for IQ
Lunch 12:10 PM - 01:10 PM
Vendor Product Sessions 01:15 PM - 01:45 PM
Room Change 01:45 PM - 02:00 PM
2:00 Conference Sessions 02:00 PM - 03:00 PM
Title Speakers Audience Track
Data and Information Quality at CIHI: A Foundation for Meaningful Health Information Heather Richards, Canadian Institute for Health Information
Chad Gyorfi-Dyke, Canadian Institute for Health Information
Advanced

An Enterprise Architecture Approach to Information Quality - An Intel Corporation Case Study for Product and Material Master Data David Ashton, Intel Corporation
William Giard, Intel Corporation
Intermediate
Essential Foundations
Using Information Quality Requirements and Metrics to Improve Service Quality: Case Study from a Public Agency Grant Robinson, NSW Department of Water and Energy
Intermediate

BMC Software Enhances Its CRM Efforts Bruce A. Castner, BMC Software, Inc.
Kelly Williams, BMC Software, Inc.
Intermediate

Coffee Break 03:00 PM - 03:15 PM
3:15 Conference Sessions 03:15 PM - 04:15 PM
Title Speakers Audience Track
Data Monitoring at the VA Health Eligibility Center Michael Wood, VA Health Eligibility Center
Cecelia Wray, VA Health Eligibility Center
Intermediate
Building a Data Quality Team: Challenges and Best Practices Brenda Maas, Target.Com
Lisa Johnson, Target Corp
Intermediate
Leading the IQ Function
Managing the Information Chain Christian Walenta, IBM
Intermediate
Essential Foundations
The Challenges of Utilizing Metadata Derived Metrics to Assist in Managing an Evolving Data Quality Program John H. Ossege, ExxonMobil Corporation
Intermediate

Room Change 04:15 PM - 04:30 PM
Keynote 04:30 PM - 05:30 PM
Title Speakers Audience Track
Data-Induced Serendipity: Finding What You Didn't Know You Knew Erin McKean, Dictionary Evangelist
Introductory
Essential Foundations
Exhibit Reception 05:30 PM - 07:30 PM